Introducing the WAFFA Female Founders Shop

Support female founders. Shop their products.

We’ve created a special marketplace to highlight the wide range of innovative products and services created by the WAFFA community.

MISSION-DRIVEN – INNOVATIVE – THOUGHTFUL
VEERAH, a mission-drive designer vegan shoe company founded by and led by …
NISHA DEARBORN W’O2, WG’07 BEAUTY INNOVATOR
Nisha Thomas Dearborn has been thinking about skincare since she was a kid. Her …
SUSTAINABILITY – CULTURE – COMMUNITY
Check out It's Made To Order (IMO), a platform for creators of …
Heathy Inspired Cook
Check out Heathy Inspired Cook, offering specially curated kitchen "power tools" to help make …
Meet Lucinda Duncalfe, Start-Up Pioneer Founder/CEO of AboveBoard, an inclusive platform for executive search
Lucinda Duncalfe is the founder of AboveBoard, an executive hiring platform connecting …
Caribbean-infused blends by Jelece
BoCa Flavor, Caribbean-infused blends for everyday consumption from recent Wharton MBA graduate …
Honer your favorite TroubleMaker this holiday
We've created a special marketplace to highlight the wide range of innovative …
Yinka Taiwo-Peters, Founder of YTPShop
In 2017, Yinka Taiwo-Peters founded YTPshop, a contemporary African-inspired fashion brand for women. With …
Camille Genise Heard, Penn ’13 Co-Founder and CEO of Feloh
In 2014, Camille Genise Heart was desperately seeking advice and products for …
Innovative – Sustainable – Disruptive
We've created a special marketplace to highlight the wide range of innovative …
TASTY HEALTHY INNOVATION
We've created a special marketplace to highlight the wide range of innovative products and …

Female Founders

Meet WAFFA Founders

WAFFA’S MISSION

TODAY

13% of Penn Wharton founders are women and they raise 6% of the venture capital.

WITHIN 5 YEARS

Our goal is that 20+% of Penn Wharton founders are women and they raise 20+% of the venture capital.

THE FACT IS

Women-led businesses have been largely overlooked by the investment community.

2.2%

of US Venture Capital Invested in Women-led Startups

6%

of capital going to women Penn Wharton founders despite the fact that they represent 13%

We believe in a powerful Wharton network that lifts women up and helps them succeed.
We believe in a world where any Wharton woman can start, grow and fund a wildly successful business.
We believe in a “yes bias” for Wharton women, where fellow alums take the call, make the intro, and if they say “no,” they explain why.

To our WAFFA Community 

Black Lives Matter. At WAFFA, we’re dedicated to increasing the success of women in entrepreneurship — and support for the black founders and funders is an inextricable part of our mission.

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